Overview of FirstCry

FirstCry is India's leading online retailer dedicated exclusively to baby and kids' products. Founded in 2010, FirstCry quickly rose to prominence by offering an extensive range of quality products from top brands, creating a trusted shopping destination for parents across the country. With a vast assortment ranging from clothing, toys, and diapers to maternity essentials, FirstCry makes parenting easier and more delightful with its innovative services and products.

About FirstCry

Headquartered in Pune, India, FirstCry was founded by Supam Maheshwari and Amitava Saha. The company focuses on providing everything that a parent needs for their newborn, toddler, or growing child. Here are some highlights about FirstCry:

• Extensive Catalog: Over 2 lakh products across 2,000+ brands including Pampers, Huggies, Fisher-Price, Babyhug, and Carter's.
• Omnichannel Presence: Operates 400+ physical stores in more than 100 cities across India.
• Early Childhood Education: FirstCry Intellitots Preschool network for holistic child development.
• Private Labels: Exclusive brands like Babyhug, Cute Walk, Kookie Kids, and more.
• Parenting Platform: FirstCry Parenting offers tips, expert advice, and community support.

Explore the full range of products and services at the FirstCry official website.

Offers and Promotions at FirstCry

Ongoing Deals

• FirstCry Anniversary Sale: Flat 40-70% off on top brands.
• Clearance Sale: Up to 80% off on select baby clothing and toys.
• Buy 2 Get 1 Free: On select newborn essentials and toys.

Special Programs

• Club FirstCry: Earn reward points on every purchase, redeemable for discounts.
• Gift Registry: Perfect for baby showers and birthdays, letting loved ones shop from a curated list.
• Gift Cards: E-gift cards for friends and family to pick what they need.

Bank and Wallet Offers

• Additional 10% off with SBI, ICICI, and HDFC cards during mega events.
• Cashback on Paytm, PhonePe, and Mobikwik transactions.

Latest News on FirstCry

• IPO Plans: FirstCry has filed preliminary papers with SEBI aiming for a 2025 IPO, targeting significant expansion.
• New Launches: Launch of "Intelli Education Kits" designed to promote STEM learning among toddlers.
• CSR Initiatives: FirstCry has collaborated with NGOs to donate baby products to underprivileged families.
• International Expansion: Entry into Middle Eastern markets with the launch of dedicated e-commerce platforms.

Popular Categories on FirstCry

Baby Gear

• Strollers, Car Seats, and Baby Carriers
• High Chairs, Rockers, and Bouncers

Feeding Essentials

• Bottles, Sippers, and Breast Pumps
• High Chairs and Feeding Chairs

Diapering Needs

• Diapers, Wipes, and Changing Mats
• Potty Training Aids

Clothing and Footwear

• Newborn Clothing Sets
• Party Wear for Toddlers
• School Shoes and Socks

Toys and Games

• Educational Toys
• Board Games
• Building Blocks and Activity Kits

Why Choose FirstCry?

• Wide Variety and Authentic Brands
• Express Delivery Services
• Easy Returns and Replacements
• Multiple Payment Options including EMI
• 24/7 Customer Support

Download the FirstCry App

Shop faster and smarter with the FirstCry mobile app. Get exclusive app-only deals, early access to sales, and personalized recommendations directly on your smartphone.

Connect with FirstCry

Follow FirstCry on Facebook, Instagram, Twitter, and YouTube for parenting tips, product launches, contests, and more. Subscribe to the newsletter at the FirstCry website and stay ahead with all the latest updates and offers.